Taking a Look at the Cold War - 996 Words

The tension between the Soviet Union and the United States escalated with the end of World War II in the summer of 1945. The Soviet Union and the United States, having been on the Allies fighting against the Axis, were both victorious world superpowers at the end of WWII. With conflicting government systems (on one side socialism and on the other democracy) however, these two nations would fight a cold war for the next few decades in hope of making their rule secure. This would shape America’s foreign and domestic policy for the next few decades and define the Cold War presidents. The Cold War presidents, Harry S. Truman, Dwight Eisenhower, John F. Kennedy, Lyndon B. Johnson, Richard Nixon, Henry Ford, Jimmy Carter, Ronald Reagan and George H. W. Bush, each altered domestic and foreign affairs including civil rights, containment policies, and welfare reforms. Harry S. Truman, the first president of the Cold War, succeed President Franklin Roosevelt and began forming various f oreign policies in order to cope with the increasing bitter relations between the two nations. Every president after Truman until George H. W. Bush formed unique or built upon previous foreign policies during the Cold War. After analyzing all nine presidents’ achievements and failures, they have been ranked in order from most successful to least successful as Eisenhower, Truman, Kennedy, Johnson, Nixon, Carter, Reagan, Bush, Ford. Eisenhower ascended into office as a popular war hero who had broughtShow MoreRelatedTaking a Look at the Cold War1676 Words   |  7 PagesThe Cold War was a very scary and very horrible time between two countries after post war and each side was a very strong and had a lot of power:the USA and the USSA .At that time when everything was in tense there were some things,which they wanted to increase pulses between both the East and West but none of them where affect weapons of mass distractions was involved. In most tense moments of the Cold War was time when were due to the associate nuclear weapons.The fears of the new nuclear weaponsRead MoreTaking a Look at the Cold War786 Words   |  3 PagesThe Cold War The Cold War was a time after World War II, so from 1945 to 1991, where the USA (United States of America) and the USSR (Union of Soviet Socialist Republics) had very different views on what the new world should be like. The Cold War drew international interest for decades. Many major conflicts occurred. The conflicts consisted of the Vietnam War, the Korean War and many others. For most people though, the Cold War was about the creation and the use of weapons of mass destruction,Read MoreTaking a Look at the Cold War1237 Words   |  5 Pagescovering is the Cold War and question number six. The Roosevelt Administration was determined to avoid a retreat like the one that followed WWI. The United States itself had sole possession of the atomic bomb. The United States goal was to expand democracy. America saw that there needed to be global economic reconstruction. The Soviets looked to model the rest of the world after their own values and origins. It indeed had to do with Soviet E xpansion. The Russians didn’t want to go to war with the UnitedRead MoreTaking a Look at the Cold War633 Words   |  2 Pagesattack on Pearl Harbor and United State’s involvement in World War II, we remained an isolationist country. Once World War II ended, the United States left isolationism behind and began a quest to abolish communism during the Cold War, involving many nations. Although the success of the containment policy in South America and Asia was not identical, each were beneficial in decreasing communism during the Cold War. Throughout the Cold War, communistic governments were rising all over the world. In SouthRead MoreTaking a Look at the Cold War1243 Words   |  5 Pages The Cold war The cold war began in 1945 and last till 1990.It involved many nation but the two main opponents were the United States and the Union of Soviet Socialist Republics. The cold war was a conventional power struggle between the two greatest military powers of the age . However; the Cold War was a struggle for world influence between two ways of life. The conflict in ideologies between capitalism and communism resulted in one of the greatest conflicts of the twentieth century ². The ideologyRead MoreTaking a Look at the Cold War574 Words   |  2 PagesFollowing World War II, relations between the United States and the Soviet Union quickly deteriorated as both countries began to question the other country’s leader and political system. This mistrust would eventually lead to the Cold War, which lasted until the collapse of the USSR in 1991. The Cold War consisted of no direct fighting, however each country was prepared for war with nuclear weapons. As Stalin began to lead the Sov iet Union into Communism, Americans began to fear the possibility ofRead MoreA Social Examination On The Cold War969 Words   |  4 Pagestakes a social examination on the war against communism in the book, Homeward Bound: American Families in the Cold War Era. May portrays the idea that the nuclear family structure was a way to amplify resistance against communism. The exterior threat of communism during the postwar and the Cold War era caused for interrelationships within marriages to become a longer and more stable environment. Compared to the previous book we read as a class, May takes a deeper look into history and finds geopoliticalRead MoreThe Cold War And The Soviet Union After World War II874 Words   |  4 PagesThe Cold War was a direct result of the feud between the United States and the Soviet Union after World War II. Due to this feud both countries made alliances, Canada went with the United States as well as many other countries and together formed NATO, the Nort h Atlantic Treaty Organization. Following the influence and model of the United States’ social structure and capitalist economy, as well as the constant threat of nuclear warfare and communism, a new social structure was created within CanadaRead MoreStructural Realism After The Cold War853 Words   |  4 PagesIn examining Kenneth Waltz s â€Å"Structural Realism after the Cold War,†1 and Andrew Moravcsik s â€Å"Taking Preferences Seriously: A Liberal Theory of International Politics,†2 it is clear that theories presented in each (Realism and Liberalism) are at odds with one another in many ways. But why did the authors reach the conclusions they did about the way that states behave in the international system? This paper seeks to answer that question. In â€Å"Structural Realism...† Waltz defends his theory of StructuralRead MorePros And Cons Of The Space Race1669 Words   |  7 Pagesspace race and who was involved? P, 3 o Nasa p. 4 o when did it occur p. 5 o COLD WAR p. 6 o pro’s and con’s p. 7 8 o Was it worthwile p. 9 o Bibliography

The American Dream - 1308 Words

During the era, the American dream was the notion that a man could create a successful life for himself and his family. As discussed earlier, America effectively isolated women and African Americans, therefore they had no way to make a living to support themselves. A prime example of this would be the poem I Hear America Singing by Walt Whitman. Whitman describes the sound of America as one of hard work produced by workers. He writes, â€Å"the carpenter singing his as he measures his plank or beam † (Whitman 3). It illustrates the hard work that Americans put into their careers, and their willingness to support the nations economy. No African Americans appear in the poem, and Whitman describes women working in the house. Once again, the†¦show more content†¦Similar to the strict gender roles in careers, religion also created social norms that prohibited African and Americans from participating in certain activities. Religion majorly influenced the American social nor ms and promoted the idea of exclusion heavily and white men fully supported it. Since the time of migrating, religion has constantly been at the heart of America’s priorities. Not only did religion guide the social norms of the nation, but it also provided American’s with a sense of comfort and something to believe in. However, religion mainly acted as a tool to help people make moral decisions, for example in the short story, Young Goodman Brown. The short story follows a young man who goes on a religious journey, during the expedition Brown found himself running from devilish creatures and used God to guide him to safety away from the â€Å"wicked one† (Hawthorne 1). Men and Women across the country used their religions to guide their moral compasses and decide what they should tolerate in their nation. For instance, in this era, many people used religion to justify the need for slavery, which gave birth to the idea exclusivity was okay, and that the bible s upports white supremacy. It also allowed many Americans to claim that slavery was a part of God’s plan. The recurrent lack of inclusion from American society once again presents itself in American’s religious tolerance. ProtestantismShow MoreRelatedImmigrants And The American Dream1362 Words   |  6 PagesImmigrants and the American Dream In the article â€Å"The American Dream†, by James Truslow Adams in The Sundance Reader book, he stated that the American dream is that dream of a land in which life should be better and richer and fuller for everyone, with opportunity for each according to ability or achievement. It is a difficult dream for the European upper classes to interpret adequately, and too many of us ourselves have grown weary and mistrustful of it. It is not a dream of motor cars and highRead MoreThe American Dream By Kimberly Amadeo1637 Words   |  7 PagesNowadays, a large number of people migrate to the United States to work and achieve the American Dream. According to the Article â€Å"What is the American Dream?† by Kimberly Amadeo, â€Å"The American Dream was first publicly defined in 1931 by James Truslow Adams in Epic of America. Adam’s often-repeated quote is, ‘The American Dream is that dream of land in which life should be better and richer and fuller for everyon e, with opportunity for each according to ability or achievement.’† There are many peopleRead MoreAnalysis Of The Movie The American Dream 754 Words   |  4 Pages Nyreel Powell Ms. Jones American Literature 1 June 2015 The American dream in A Raisin in the Sun Have you ever had a dream and it didn’t come how you wanted it to be? Have you ever had accomplishments that you wanted to achieve but people were getting in the way of them? 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Although the main ideas of the American Dream remain the same to be educated, economically sound, healthy, to have a family, and equal rights. Many great films and works of literature were created to show case all the different ideas people have for their American Dream. The film â€Å"Grapes of Wrath† directed by John Ford and the poem â€Å"I Will Fight No More Forever† by Chief Joseph, both depictRead More Destruction of the American Dream Essay2145 Words   |  9 PagesDestruction of the American Dream I’ve talked about it in the past, the destruction of the American Dream. Always, there have been papers, writings, and thoughts that quantify a particular section of its ultimate demise, be it due to money, education, or sexuality. Maybe the destruction cannot be viewed as a singular event or cause. Perhaps instead it must be examined as a whole process, the decay and ultimate elimination of a dream. Self destruction, if you will†¦ Mr. Self Destruct Read MoreSuccess As One Of The American Dream1137 Words   |  5 PagesApril 2015 Success as One of The American Dream When we hear the word â€Å"success†, we often think of wealth and money. To some people, the embodiment of being success is earning a lot of money. In fact, the concept of success is primarily based on how much money a person earns. However, each person views the definition of success differently. One way to define success is something that has more to do with flash than it does with substance. John Wooden, an American basketball player and coach viewRead MoreJim Cullen And The American Dream2081 Words   |  9 Pages The American Dream, as defined by Cullen, is starting your goal off with a little and ending with more; it s like a business, you invest in it in order to gain more money. Usually, people will define the American Dream as being able to achieve your goal because everyone is offered opportunities. Cullen does acknowledge that people are born with different opportunities, so he talks about the good life. The good life describes different factors that determine your opportunities. Throughout the otherRead MoreFactors Influencing The American Dream1834 Words   |  8 Pagesindividual to succumb or to not succumb to the seductions of crime. These three factors are brilliantly portrayed in the television show, Breaking Bad and the novel, The Stick Up Kids. The American Dream is what many American citizens strive for. However, not all of those citizens are able to achieve the American Dream through a legal pathway. The reason an indivudal may not being able to do so is because of his or her background factors. It is important to note that background factors are a fractionRead MoreShark Tank And The American Dream1755 Words   |  8 PagesShark Tank and The American Dream The TV show Shark tank embodies everything the American dream represents. The show obtains successful Entrepreneurs ready to invest their own money into other Americans wanting to be just like them, reaching the American dream and become a successful entrepreneur. The show presents entrepreneurs working towards the goal of creating a business to not only gain wealth but also change the way we live today. The show is to keep the American dream alive and well while

Bloodsucking Fiends A Love Story Chapter 22 Free Essays

Chapter 22 A Nod to the Queen of the Damned It only took five minutes to convince the police that Tommy had been at work all night and had seen nothing. Simon had done most of the talking. Tommy was so shocked to see his book in the cop’s hand that he couldn’t find the answers to even the simplest questions. We will write a custom essay sample on Bloodsucking Fiends: A Love Story Chapter 22 or any similar topic only for you Order Now He was, however, able to convince the cop that his shocked state came from a body having been found outside his apartment. Sometimes it paid to play on the â€Å"I just fell off the turnip truck from Indiana† image. They hauled the turtles up the steps and set the crates on the floor in the kitchen area. â€Å"Where’s the little woman?† Simon asked, eyeing the huge chest freezer. â€Å"Probably still sleeping,† Tommy said. â€Å"Grab yourself a beer out of the fridge. I’ll check on her.† Tommy palmed open the bedroom door, then slipped through and closed it behind him. He thought, I’ve got to keep Simon out of here. He’s going to want Jody to get up and†¦ The bed was empty. Tommy ran to the bathroom and looked in the tub, thinking that Jody might have been caught there at sunrise, but except for a rust ring, the tub was empty. He looked under the bed, found nothing but an old sock, then tore open the closet door and pushed the hanging clothes aside. Panic rose in his throat and came out in a scream of â€Å"No!† â€Å"You okay in there?† Simon said from the kitchen. â€Å"She’s not here!† Simon opened the door. â€Å"You got a nice crib here, Flood. You inherit some money or something?† Simon said. Then he spotted the panic on Tommy’s face. â€Å"What’s the matter?† â€Å"She’s not here.† â€Å"So, she probably went out early to get a doughnut or something.† â€Å"She can’t go out during the day,† Tommy said before he realized what he was saying. â€Å"I mean, she never goes out early.† â€Å"Don’t sweat it. I thought you were going to teach me to read. Let’s drink some beers and read some fucking books, okay?† â€Å"No, I have to go look for her. She could be out in the sun†¦Ã¢â‚¬  â€Å"Chill, Flood. She’s fine. The worst that could happen is she’s out with another guy. You might be a free man.† Simon picked up a book from the stack by the bed. â€Å"Let’s read this one. What’s this one?† Tommy wasn’t listening. He was seeing Jody’s burned body lying in a gutter somewhere. How could she let it happen? Didn’t she check the almanac? He had to look for her. But where? You can’t search a city the size of San Francisco. Simon threw the book back on the stack and headed out of the bedroom, â€Å"Okay then, Slick, I’m out of here. Thanks for the beer.† â€Å"Okay,† Tommy said. Then the idea of spending the day alone, waiting, threw him into another wave of panic. â€Å"No, Simon! Wait. We’ll read.† â€Å"That one on the top of the stack,† Simon said. â€Å"What’s that one?† Tommy picked it up. â€Å"The Vampire Lestat, by Anne Rice. I hear it’s good.† â€Å"Then grab a beer and let’s get literate.† Rivera, bleary-eyed and looking as if he had slept in his suit, sat at his desk looking over his notes. No matter how he shuffled them, they didn’t make sense, didn’t show a pattern. The only link between the victims was the way they had died: no motive. They wouldn’t get the autopsy report for another twelve hours, but there was no doubt that the same person had done the killings. Nick Cavuto came through the squad room door carrying a box of doughnuts and a copy of the San Francisco Examiner. â€Å"They fucking named him. The Examiner is calling him the Whiplash Killer. Once they name the killer, our problems double. You got anything?† Rivera waved to the notes spread over his desk and shrugged. â€Å"I’m out of it, Nick. I can’t even read my own writing. You take a look.† Cavuto took a maple stick from the box and sat down across from Rivera. He grabbed a handful of papers and began leafing through them, then stopped and flipped back. He looked up. â€Å"You talked to this Flood kid this morning, right?† Rivera was looking at the doughnuts. His stomach lurched at the thought of eating one. â€Å"Yeah, he lives across the street from where we found the body. He works at the Marina Safeway – was working at the time of the murder.† Cavuto raised an eyebrow. â€Å"The kid was staying at the motel where we found the old lady.† â€Å"You’re kidding.† Cavuto held out the notes for Rivera to read. â€Å"List of guests. A uniform talked to the kid, said he was at work, but no one confirmed it.† Rivera looked up apologetically. â€Å"I can’t believe I missed that. The kid was a little squirrelly when I talked to him. His friend did most of the talking.† Cavuto gathered up the papers. â€Å"Go home. Shower and sleep. I’ll call the manager of the Safeway and make sure the kid was working at the time of the murders. We’ll go there tonight and talk to the kid.† â€Å"Okay, then let’s ask him how he’s getting the blood out of the bodies.† Tommy had spent two hours trying to explain the difference between vowels and consonants to Simon before he gave up and sent the cowboy home to wax his truck and watch â€Å"Sesame Street.† Maybe Simon wasn’t meant to read. Maybe he was meant to be all instinct and no intelligence. In a way, Tommy admired him. Simon didn’t worry, he took things at face value as they happened. Simon was like the strong, free and easy Cassady to Tommy’s introspective, overanalytical Kerouac. Maybe he would put Simon in his story of the little girl growing up in the South. The story he would be working on if he weren’t worrying about Jody. He sat all day on the couch, reading The Vampire Lestat until he couldn’t concentrate anymore, then he paced the apartment, checking his watch and railing to Peary, who listened patiently from the freezer. â€Å"You know, Peary, it’s inconsiderate of her not to leave me a note. I don’t have any idea what she does while I’m at work. She could be having a dozen affairs and I wouldn’t even know.† He checked the almanac eight times for the time the sun would set. â€Å"I know, I know, until I met Jody, nothing really ever happened to me. That’s why I came here, right? Okay, I’m being unfair, but maybe I’d be better off with a normal woman. Jody just doesn’t understand that I’m not like other guys. That I’m special. I’m a writer. I can’t handle stress as well as other guys – I take it personal.† Tommy heated up a frozen dinner and left the freezer lid open so Peary could hear him better. â€Å"I have to look to the future, you know. When I’m a famous writer I’m going to have to go on book tours. She can’t go with me. What can I say, ‘No, I’m sorry, but I can’t go. If I go away my wife will starve to death’?† He paced around the turtles, who were struggling in their crates. One of them raised his spiny head and considered Tommy. â€Å"I know how you guys feel. Just waiting for someone to eat you. You think I don’t know how that feels?† When he could no longer look them in the eye, he carried the turtles into the bathroom, then returned to the living room and tried to get through a few more chapters of The Vampire Lestat. â€Å"This is wrong,† he said to Peary. â€Å"It says that vampires don’t have sex after they are turned. Of course it only talks about male vampires. What if she’s been faking? You know, she could be frigid except for when she drinks my blood.† He was working himself into a frenzy of sexual insecurity – something that felt familiar and almost comfortable – when the phone rang. He yanked it off the cradle. â€Å"Hello.† A woman’s voice, surprised but trying to not to show it, said, â€Å"Hello. I’d like to speak to Jody, please.† â€Å"She’s not here,† Tommy said. â€Å"She’s at work,† he added quickly. â€Å"I called her at work and they said she left her job over a month ago.† â€Å"Uh, she has a new job. I don’t know the number.† â€Å"Well, whoever you are,† the woman said, losing the pretense of politeness, â€Å"would you tell her that she still has a mother. And tell her that it is common courtesy to tell your mother when you change your phone number. And tell her that I need to know what she is going to do for the holidays.† â€Å"I’ll tell her,† Tommy said. â€Å"Are you the stockbroker? What was it†¦ Kurt?† â€Å"No, I’m Tommy.† â€Å"Well, it’s only two weeks until Christmas, Tommy, so if you’re still around, we’ll be meeting.† â€Å"I’ll look forward to it,† Tommy said. Like I look forward to a root canal, he thought. Jody’s mom hung up. Tommy put down the phone and checked his watch. Only an hour to sunset. â€Å"She’s alive,† he said to Peary, â€Å"I’m sure of it. If she survived her mother, she can survive anything.† She heard steam rushing through pipes, rats scurrying in shredded paper, the spinnerets of spiders weaving webs, the footsteps of a heavy man, and the padding and panting of dogs. She opened her eyes and looked around. She was on her back on the basement floor, alone. Cardboard boxes were scattered about the room. Moonlight and sounds of movement spilled through the broken window. She got up and stepped up on a crate to look out the window. She was met by a yap and a snort and the growling countenance of a bug-eyed dog with a pan strapped to his head. â€Å"Ack!† She wiped the slime from her cheek. The Emperor fell to his knees and reached through the window. â€Å"Oh goodness, are you all right, dear?† â€Å"Yes, I’m fine. I’m fine.† â€Å"Are you injured? Shall I call the police?† â€Å"No, thank you. Could you give me a hand?† She would have leaped through the window, but it wasn’t a good idea in front of the Emperor. She took his hand and let him pull her through the window. Once on her feet in the alley, she dusted off her jeans. Bummer had fallen into a yapping fit. The Emperor picked up the little dog and stuffed him into his oversized coat pocket. â€Å"I must apologize for Bummer’s behavior. There’s no excuse for it, really, but he is a victim of inbreeding. Being royalty myself, I make allowances. If it’s any consolation, it was only on Bummer’s insistence that we ventured down this alley and found you.† â€Å"Well, thanks,† Jody said. â€Å"I don’t know exactly what happened.† â€Å"Check your valuables, dear. You’ve obviously been accosted by some ne’er-do-well. Perhaps we should find you some medical attention.† â€Å"No, I’m just a little shaken up. I just need to get home.† â€Å"Then please allow me and my men to escort you to your door.† â€Å"No, that’s okay. My loft is just at the end of the alley.† The Emperor held up his finger to caution her. â€Å"Please, my dear. Safety first.† Jody shrugged. â€Å"Well, all right. Thanks.† Bummer was squirming and snorting inside the Emperor’s buttoned pocket like – well, like a pocketful of dog. â€Å"Can he breathe in there?† â€Å"Bummer will be fine. He’s just a bit overexcited since we’ve gone to war. His first time in the field, you know.† Jody eyed the Emperor’s cruelly pointed wooden sword. â€Å"How goes the battle?† â€Å"I believe we are closing in on the forces of evil. The fiend will be vanquished and victory will soon be ours.† â€Å"That’s nice,† Jody said. When Tommy heard her coming up the stairs he threw his book across the room, ran to the loft door, and yanked it open. Jody was standing on the landing. â€Å"Hi,† she said. Tommy was torn between taking her in his arms and pushing her down the steps. He just stood there. â€Å"Hi,† he said. Jody kissed him on the cheek and walked passed him into the loft. Tommy stood there, trying to figure out how to react. â€Å"Are you okay?† Once he was sure she wasn’t hurt, he’d tear into her for staying out all day. She fell onto the futon like a bag of rags. â€Å"I had a really bad night.† â€Å"Where were you?† â€Å"I was in a basement, about half a block from here. I would have called, but I was dead.† â€Å"That’s not funny. I was worried. They found a body out front last night.† â€Å"I know, I saw the cops all over the place outside, just before dawn. That’s why I couldn’t get back.† â€Å"The cops had my copy of On the Road in an evidence bag. I think I’m in trouble.† â€Å"Was your name in it?† â€Å"No, but obviously my fingerprints were all over it. How did it get there?† â€Å"The vampire put it there, Tommy.† â€Å"How did he get it? It was here in the loft.† â€Å"I don’t know. He’s trying to freak us out. He’s leaving the bodies near us so the police will connect us to the killings. He doesn’t have to leave bodies at all, Tommy. He’s killing these people in a way that leaves evidence.† â€Å"What do you mean, he doesn’t have to leave bodies at all?† â€Å"Tommy, come here. Sit down. I have to tell you something.† â€Å"I don’t like the tone of your voice. This is bad news, isn’t it? This is the big letdown, isn’t it? You were with another guy last night.† â€Å"Sit down and shut up, please.† Tommy sat and she told him. Told him about the killing, about the body turning to dust, and about being dragged into the basement. When she had finished, Tommy sat for a moment looking at her, then moved away from her on the futon. â€Å"You took the guy’s money?† â€Å"It seemed wrong to throw it away.† â€Å"And killing him didn’t seem wrong?† â€Å"No, it didn’t. I can’t explain it. It felt like I was supposed to.† â€Å"If you were hungry you should have told me. I don’t mind, really.† â€Å"It wasn’t like that, Tommy. Look, I don’t know how to file this – emotionally, I mean. I don’t feel like I killed someone. The point I’m trying to make is that the body crumbled to dust. There was no body. The people the vampire is killing aren’t dying from his bite. He’s breaking their necks before they die. He’s doing all this on purpose to scare me. I’m afraid he might hurt you to get at me. I’ve suspected it for a long time, but I didn’t want to say anything to you. If you want to leave, I’ll understand.† â€Å"I didn’t say anything about leaving. I don’t know what to do. How would you feel if I told you I had killed someone?† â€Å"It would depend. This guy wanted to die. He was in pain. He was going to die anyway.† â€Å"Do you want me to leave?† â€Å"Of course not. But I need you to try and understand.† â€Å"I am trying. That’s all I’ve been doing. Why do you think I’ve been doing all these experiments? You act like this is easy for me. I’ve been a mess all day worrying about you and you’re in a basement a few steps away. What about that? Who dragged you into the basement?† â€Å"I don’t know.† â€Å"Whoever it was saved your life. Was it the vampire?† â€Å"I said, I don’t know.† Tommy went across the room and pick up the paperback of The Vampire Lestat. â€Å"This guy, Lestat, he can tell when there’s another vampire around. He can sense it. Can’t you sense it?† â€Å"Right, and that’s why we have a dead guy in the freezer. No, I can’t sense it.† Tommy held up the book. â€Å"There’s a whole history of the vampire race in here. I think this Anne Rice knows a real vampire or something.† â€Å"That’s what you thought about Bram Stoker, too. And I spent an hour standing on a chair trying to turn into a bat.† â€Å"No, this is different. Lestat isn’t evil, he likes humans. He only kills murderers that are without remorse. He knows when there are other vampires around. Lestat can fly.† Jody jumped up and ripped the book out of his hand. â€Å"And Anne Rice can write, Tommy, but I’m not throwing that in your face.† â€Å"You don’t have to get personal.† â€Å"Look, Tommy, maybe there’s some truth in one of these books that you’re reading, but how do we know which one? Huh? Nobody gave me a fucking owner’s manual when I got these fangs. I’m doing the best that I can.† Tommy looked away from her, then at his shoes. â€Å"You’re right, I’m sorry. I’m confused and I’m a little scared. I don’t know what I’m doing either. Hell, Jody, you might have AIDS now, we don’t know.† â€Å"I don’t have AIDS. I know I don’t.† â€Å"How do you know? It’s not like we can send you down to the clinic to test you or anything.† â€Å"I know it, Tommy. I could feel it if I did. Except for sunlight and food, I’m not even allergic to anything anymore. Hand lotions and soaps I couldn’t get near before without breaking into a rash don’t affect me. I’ve done a few experiments of my own. My body won’t let anything hurt me. I’m safe. Besides†¦Ã¢â‚¬  Jody paused and grinned, waiting for him to ask. â€Å"Besides what?† â€Å"He was wearing a condom.† Tommy resumed staring at his shoes, said nothing, then looked up at her and laughed. â€Å"That’s incredibly sick, Jody.† She nodded and laughed. â€Å"I love you,† he said, moving to her and taking her in his arms. â€Å"Me too,† she said, hugging him back. â€Å"That’s really sick, you know that?† â€Å"Yep,† she said. â€Å"Tommy, I don’t want to break this beautiful moment, but I have to take a shower.† She kissed him and pushed him away gently, then headed into the bathroom. â€Å"Uh, Jody,† he called after her, â€Å"I got a present for you in Chinatown today.† There’s an explanation for this, she thought, standing in the bathroom, looking at the turtles. There is a perfectly good reason why there are two huge snapping turtles in my tub. â€Å"Do you like them?† Tommy was standing in the doorway behind her. â€Å"These are for me, then?† She tried to smile. She really did. â€Å"Yeah, Simon helped me get them home. I didn’t think I could carry them on the bus. Aren’t they great?† Jody looked in the tub again. The turtles were trying to crawl on top of each other. Their claws screeched on the porcelain when they moved. â€Å"I don’t know what to say,† Jody said. â€Å"I thought that we could feed them fish and stuff, and you’d have a blood supply right here at home. Besides me, I mean.† She turned and regarded Tommy. Yes, he was serious. He was really serious. â€Å"You haven’t†¦Ã¢â‚¬  â€Å"Their names are Scott and Zelda. Zelda is missing a toe on her back foot. That’s how you tell them apart. Do you like them? You seem a little reticent.† A little, she thought. You couldn’t have brought me flowers or jewelry, like most guys. You had to say it with reptiles. â€Å"I don’t suppose there’s any chance that you saved the receipt?† Tommy’s face avalanched into disappointment. â€Å"You don’t like them.† â€Å"No, they’re fine. But, I really wanted to take a shower. I’m not sure I want to be naked in front of them.† â€Å"Oh,† Tommy said, brightening. â€Å"I’ll take them into the living room.† He pulled a towel off the rod and began maneuvering over the tub, trying to get a drop on Zelda. â€Å"You have to be careful; they can take off a finger in those jaws.† â€Å"I see,† Jody said. But she didn’t see at all. The idea of biting one of the spiny creatures in the tub gave her an industrial-size case of the creeps. Tommy lunged and came up with Zelda, wrapped in swaddling clothes and snapping at his face. â€Å"She hates being picked up.† Zelda’s claws tore at the towel and Tommy’s shirt as she attempted to swim through midair. He set the turtle on her back on the bathroom floor and readied the towel to lunge into the tub for Scott. â€Å"Lestat can call animals to him when he’s hungry. Maybe you can train them.† â€Å"Stop it with the Lestat stuff, Tommy. I’m not sucking turtles.† He turned to her and slipped, falling into the tub. Scott snapped, barely missing Tommy’s arm, and latched on to the sleeve of his denim shirt. â€Å"I’m okay. I’m okay. He didn’t get me.† Jody pulled him from the tub. Scott was still attached to his sleeve and was determined not to let go. Turtles hate heights. They don’t even like being a few feet off the ground. It’s the main reason they have resisted evolution for so long – fear of heights. Turtle thinking goes thus: Sure, first our scales turn into feathers and the next thing you know we’re flying and chirping and perching on trees. We’ve seen it happen. Thanks, but we’re staying right here in the mud where we belong. You’re not going to see us flying full-tilt boogie into a sliding glass door. Scott was not letting go of the sleeve, not as long as Tommy was standing. â€Å"Help me,† Tommy said. â€Å"Pry him off.† Jody looked for a place on the turtle to grab – reached out and pulled back several times. â€Å"I don’t want to touch him.† The phone rang. â€Å"I’ll get it,† Jody said, running out of the bathroom. Tommy dragged Scott to the doorway, keeping his feet safely away from Zelda’s jaws. â€Å"I forgot to tell you†¦Ã¢â‚¬  â€Å"Hello,† Jody said into the phone. â€Å"Oh, hi, Mom.† How to cite Bloodsucking Fiends: A Love Story Chapter 22, Essay examples

Rosa Parks And the Montgomery Bus Boycott Essay Example For Students

Rosa Parks And the Montgomery Bus Boycott Essay 3/20/00 Mrs. Rosa Parks on the 1st of December in 1955 in Montgomery Alabamba was arrested for not standing and letting a white bus rider sit in her seat. It was a rule in the American South that blacks had to sit in the back of the bus. Also africans were expected to give up their seat if needed. When she was told to get up from her seat and let the other bus driver be seated Mrs. Parks had said no. She didnt move nor argue. The police were called and Mrs. Parks was arrested. She was not the first black African-American arrested for this crime. She was the first arrested who was well known in the Montgomery African- American community. Once she was secretary for the president of the NAACP (National Association for the Advancement of Colored People). In Montgomery Dr. Martin Luther King Jr. was the pastor of the Dexter Anevue Baptist Church. He and other black african community leaders felt a protest of some kind was needed. A big overflowing crowd came to hear his words when a meeting was called. The only way to fight back is to boycott the company Dr. King told the crowd. Black African residents of the city refused to use the buses on December 5, in the morning. Some walked, the few with cars arranged rides for friends even strangers. Some of them even rode mules. Only a few of them rode the bus that day. The African-American community leaders and Dr. King held another meeting to organize futre action. They named their organization the Montgomery Improvement Association and elected Dr. King as its president. As the boycott continued the white community fought blacks with terrorisim and harassment. The car-pool drivers were arrested for picking up hitchhikers. African-Americans waiting on street corners for a ride were arrested for remaining in an area for no obvious reason. Dr. Kings home was bombed badly on January 30, 1956. Dr. King his wife and their baby daughter escaped without being seriously injured. An angry mob waited for Dr. King when he arrived home. We must learn to meet hate with lovehe said. The boycott continued for over a year but then it eventualy took the United States Supreme Court to end the boycott. On November 13, 1956 the court declared that Alabambas state and local laws requiring segregation on buses were illegal. On December 20th federal injunctions were served on the city and bus company officals forcing them to follow the Supreme Courts ruling. The following morning, December 21, 1956 , Dr. King and Rev. Glen Smiley, a white minister, shared the front seat of a public bus. The boycott had lasted 381 days. The boycott was a success. .

3 Rs of Employee Retention free essay sample

A Celebration of Life’s Simple Pleasures, and has authored many published articles on employee retention and related topics. She is excited to hear about what has worked for you—and what hasn’t—in keeping employees. You can reach her by email at [emailprotected] com or visit her website at www. moralebuilders. com. Janice Berry is a consultant and writer who helps clients communicate with their employees, customers, and prospective customers. Her areas of expertise include workplace trends and relationships, personal innovation, marketing communications, and software-related issues. An avid volunteer who motivates other volunteers, she is also the mother of two children, who never stop teaching her about the importance of respect. Janice can be reached by email at [emailprotected] com. How to Use This Book This Fifty-Minuteâ„ ¢ Series Book is a unique, user-friendly product. As you read through the material, you will quickly experience the interactive nature of the book. We will write a custom essay sample on 3 Rs of Employee Retention or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page There are numerous exercises, real-world case studies, and examples that invite your opinion, as well as checklists, tips, and concise summaries that reinforce your understanding of the concepts presented. A Crisp Learning Fifty-Minuteâ„ ¢ Book can be used in variety of ways. Individual selfstudy is one of the most common. However, many organizations use Fifty-Minute books for pre-study before a classroom training session. Other organizations use the books as a part of a system-wide learning program—supported by video and other media based on the content in the books. Still others work with Crisp Learning to customize the material to meet their specific needs and reflect their culture. Regardless of how this book is used, we hope you will join the more than 20 million satisfied learners worldwide who have completed a Fifty-Minute Book. To the Reader Congratulations on investing in the future of your business and your employees! Did you know that more than 60% of people define themselves by their jobs? When people are introduced, the first question often asked is, â€Å"So what do you do? † It is no surprise that when employees don’t feel valued in the workplace, it affects the core of their being. When you delve deeper into the issue of keeping your employees, you will understand the vital importance of three key concepts addressed in this book: respect, recognition, and rewards. Think of this book as a buffet of ideas and suggestions that you can implement with your employees. Some of these practices make sense for all employees and workplaces, while others may not feel right for you, for whatever reason. Take what you can use and leave behind the rest. You can implement some ideas tomorrow, while others may take several months. Work through the exercises throughout the book and you will be on your way to becoming a hard-to-leave workplace. Use the suggestions and ideas that reflect your personality and fit your work culture, and make gradual, long-term changes. Enjoy the journey! Barb Wingfield Janice Berry Dedications We would like to thank our family members for supporting us in writing this book: Bob, Brian, Erin, Brad, and Rebecca Wingfield; and Bruno, Zack, and Gina Paganini. We so appreciate the contributions of our clients and the friends and colleagues who inspire us with their accounts of what kept them happy in organizations and what sent them packing. Particular thanks go to the alwayssupportive Barbara Braham, the incredible BKBs, and to all the wonderful people at Crisp who made our dream come true. Retaining Your Employees vi Contents Summary: Reviewing the Rules of Respect You must always keep respect in the forefront, and working to achieve the seven rules outlined here is a good start. Treating your employees with respect will greatly influence your ability to create a hard-to-leave workplace. Select true (T) or false (F) for each of the following statements related to the seven rules of respece

Galvanic or Voltaic Cell Definition

Galvanic or Voltaic Cell Definition A galvanic cell is a cell where chemical reactions between dissimilar conductors connected through an electrolyte and a salt bridge produce electric energy. A galvanic cell can also be powered by spontaneous oxidation-reduction reactions. Essentially, a galvanic cell channels the electrical energy produced by the electron transfer in a redox reaction. The electrical energy or current may be sent to a circuit, such as in a television or light bulb. The electrode of the oxidation half-cell is the anode (-), while the electrode of the reduction half-cell is the cathode (). The mnemonic The Red Cat Ate an Ox may be used to help remember reduction occurs at the cathode and oxidation occurs at the anode. A galvanic cell is also called a  Daniel cell or a voltaic cell. How to Set Up a Galvanic Cell There are two main setups for a galvanic cell. In both cases, the oxidation and reduction half-reactions are separated and connected via a wire, which forces electrons to flow through the wire. In one setup, the half-reactions are connected using a porous disk. In the other setup, the half-reactions are connected via a salt bridge. The purpose of the porous disk or salt bridge is to allow ions to flow between the half-reactions without much mixing of the solutions. This maintains charge neutrality of the solutions. The transfer of electrons from the oxidation half-cell to the reduction half-cell leads to a buildup of negative charge in the reduction half-cell and of positive charge in the oxidation half-cell. If there were no way for ions to flow between the solution, this charge build-up would oppose and half the electron flow between the anode and cathode.

Explain how neuroscience research with humans and animals has advanced Essay

Explain how neuroscience research with humans and animals has advanced our understanding of the role of the amygdala in fear processing - Essay Example stifications for the fear/panic response is an evolutionary self-preservation mechanism with the obvious intent of preserving the organisms safety in situations of predation or other forms of physical danger. (Holt, 2008) the essentials of the mechanism that initiates the fear/panic response appears to be rooted in a signaling process directed towards the amygdala. This region upon receiving the signal appears to demonstrate a priority stimulus, by which the relative importance of a particular external phenomena is impressed into a neural cellular pattern that can trigger emotion – based responses. This would include the fight or flight mechanism, common to virtually all chordates, including humans. (Blanchard, 2008) as well as other emotional states that are responsible for the regulation of the appropriate endocrine functions that would permit the appropriate response, such as increased output in the adrenal glands for instance. Researchers have found over the years that while a particular unpleasant stimulus can trigger the fear response in the amygdala of humans and other mammals, there is also the possibility of a fear stimulus based simply on the threat of an event; through the mechanism of fear conditioning. The fear response has been studied in regards to the contributions of the human amygdala; which demonstrates involvement at all stages of fear/panic conditioning or phobia acquisition. (Delgado et al. 2006) Classical studies have warned human subjects that a particular color presentation will presage a mild electric shock to the wrist, and the reactions garnered from the subjects prove that in humans physiological conditioning to fear can be easily achieved, in a process called instruction acquisition. (Hugdahl & Ohman, 1977) Activity in the left amygdala could be measured using functional magnetic resonance imaging even though during the course of the study, none of the subjects actually received the mild electric shock to the wrist that they were

Russian Literature Essay Example | Topics and Well Written Essays - 250 words

Russian Literature - Essay Example For example he talks about revolution in the words, ‘revolution is everywhere, in everything. It is infinite†¦some day an exact formula for the law of revolution will be established. And in this formula nations, classes, stars, books will be expressed as numerical quantities.’ (108). the reference to numerical quantities is the figurative reference to one social and political body. Zamyatin in his essay discusses the dependent existence of everything in this world. He states that not only a man’s present, past and future are interlinked but also an individual’s every wise decision or a mistake accounts for his future actions. Since making mistakes and then bearing the consequences or dealing with them is a very humane reaction and resultantly it is a sign of life. As mentioned in the text, ‘all truths are erroneous†¦today’s truths become errors tomorrow’ also it is stated ‘the dead-alive also write, walk, speak, and act. But they make no mistakes: only machines make no mistakes and they produce only dead things the alive-alive are constantly n error, in search, in question, in torment’ (110).

Analysis data by SPSS software Essay Example | Topics and Well Written Essays - 3000 words

Analysis data by SPSS software - Essay Example Planning in work area based on fulfilling the needs of your customers, monitoring on an ongoing basis the needs of your customer and your success in meeting them, developing customer loyalty and advocacy rather than just keeping customers satisfied and having a clear understanding of how to keep your customers satisfied are other attributes which need to be factored in the company planning. In addition, being able to make or influence changes you believe to be to the benefit of staff work area, recognizing and rewarding staff excellence and initiative, being fully involved in the development of objectives and plans that relate to different jobs and actively encouraging and rewarding innovation in different work areas. The research paper was based on a manufacturing company which was dealing with kitchen and bathroom cabinetry. The company had the interest in determining staff satisfaction levels across its functional areas. The main purpose of the research findings on customer satisfaction was to enable the company position itself in the industry and to retain quality staff (in a field with few professional) for greater competitive advantage. Further, the survey had been occasioned by high staff turnovers leading to huge company losses. The mean, minimum response, maximum response and the standard deviation of the staff responses were determined (see table 2 above). Further, value 3 was considered as the average response and all values greater that 3 were admitted as above average performance while values lower than 3 were admitted as poor performance. Statements with a value less than 3 were to be considered as problematic areas which needed total consideration if the company is to do better. In terms of communication and feedback, it is evident that the mean difference of the responses; you receive regular feedback on the progress of your work area and you receive

Is there Democratic Deficit in the EU?

Is there Democratic Deficit in the EU? It is argued by many commentators[1] that there exists a `democratic deficit` within the European Union although others argue[2] that there exists no such `democratic deficit`, there are also those who acknowledge the existence of a `democratic deficit` but that argue that it is not problematic[3]. This assignment will look at those arguments and consider whether or not in despite of numerous reforms the democratic credentials of the EC still remain a concern. This argument will be considered in light of the evolving nature and the role of parliament. It is important first to understand what is meant by the `democratic deficit`. It is difficult to find a common definition however, in basic terms this argument suggests that the European Parliament as the only directly elected body holds too minor a role in the legislative process. Supporters of the `democratic deficit` argument, argue that the European Parliament, as the only elected and democratic element of the European Community, should exert more power over the legislative process and that the current situation means that the legislative process is controlled by the non-elected Council. It is argued that one of the major problems that this `democratic deficit` creates is a possibility that â€Å"a small minority in a state could be over-represented in the intergovernmental process and thus be able to impose its preferences even in the face of an overwhelming European majority†[4] Conversely those that support the notion that the current situation does not create a `democratic deficit` point to the fact that public interest in elections to the European Parliament is low[5] and as Bermann points out â€Å"participation in elections for European Parliament in June 2004 dropped to a record low of 45.3 percent across the twenty-five member states.† The argument is therefore that even though the MEP’s are, in theory elected by the public, in reality they are not supported by the majority and if they were provided with greater power it would be of little relevance to persons within a member state. This supports the argument, which will be discussed later, that the solution is not to increase the power of the European Parliament but to increase the power of member states within the legislative process. In order to understand the evolution of the European Parliament it is important to consider briefly the legislative process and the growth of European Parliament’s role in that process. Originally a limited number of Treaty Articles[6] provided that the Council was required to consult the European Parliament as to its opinion before arriving at a decision on Community secondary law[7]. This position was confirmed by the case of Roquette Freres SA v Commission[8], although the Council was permitted to ignore and overrule any opinion expressed by the European Parliament[9]. The Maastricht reforms amended Art 251. The new regime creates a co-decision procedure whereby the European Parliament can reject a legislative proposal. Once the European Parliament has provided its views on a legislative proposal, the Council shall adopt a common position by a qualified majority. The European Parliament can, within three months, either approve or take no decision in which case the Council can adopt the measure. Alternatively the European Parliament can reject or amend the proposal by an absolute majority, if this situation occurs then the Council can approve those amendments by a qualified majority within a three month time limit. However if the Commission has issued a negative opinion on the amendments, the Council are only able to approve by unanimity. If the Council does then not agree this amended proposal it will be referred to a new Conciliation Committee to in an effort to accomplish a compromise within six weeks. If a joint text is approved, the Council and European Parliament can then accept the provision together within six weeks and the European Parliament may finally reject it within six weeks by an absolute majority. It is arguable that these reforms do not go far enough in addressing the `democratic deficit` and that they only provide a negative power of veto and in addition they will only apply to limited specific areas. Further changes were introduced by the Treaty of Amsterdam, which whilst go someway to decreasing the democratic deficit do not, it is argued, go far enough. The Treaty of Amsterdam increased the use of and streamlined the co-decision procedure. The Treaty also extended the areas in which the assent of the Parliament is to be required to incorporate the structural and cohesion funds. However, it is pointed out that these do not actually increase the level of participation of the European Parliament and its capacity to insist on a specific measure and thus do little to reduce the `democratic deficit` and make the Union more democratic[10]. Finally changes were implemented via the Nice Treaty, although these were very limited in scope and did little to improve the `democratic deficit`. Although they it did extend the Qualified Majority Voting into new areas and also increased the effect of the co-decision procedure which was extended to include more treaty articles. The changes proposed in the Constitution for Europe[11] are likely to set the foundation of the legislative procedures for many years to come and in this regard they are very important. There are essentially three main changes that are proposed by the constitution which seek to improve the `democratic deficit`. The first of these is that there should be more involvement of the European Parliament in the adoption of all EU legislation and this is to be achieved by greater use of the â€Å"Co-decision procedure†, which it is intended, will be the normal procedure for enactment of legislation. The second change that is proposed by the Constitution is that the member states’ parliament has a greater involvement. One of the main proposals is to enact a procedure whereby national parliaments can register formal objections to a European Commission proposal because it failed to respect the principle of subsidiarity[12]. The final proposal is that Council meetings must be public or televised where legislative procedures are being discussed or voted upon, whether or not these proposals will rectify the `democratic deficit` remains to be seen. It is too early to conclude whether or not this will solve the problem. There are two main suggestions for the improvement of democracy in Europe. The first argument, and the one which has been the subject of this assignment, is to increase the power of the European Parliament. The second suggestion involves increasing the power of national parliaments in the legislative process as the general public have little interest in who is elected into the European Parliament. Steiner and Woods consider this second argument but conclude that â€Å"at the level of individual pieces of legislation, national parliaments become involved in the process too late to have any real impact on the outcome, and the level of control exercised by the individual national parliaments may vary significantly between Member States[13]†. Despite the increased power given to the European Parliament following the various treaties that have been discussed above, and as Weiler points out, the European Parliament â€Å"is still characterised by a lesser degree of parliamentary representation and majority decision making in the European political process than its counterparts in national democracies[14]†. However Dehousse[15] argues that the argument that there is a democratic deficit is fundamentally flawed and that the EU encounters similar problems with democracy as are encountered in domestic systems and that some of the â€Å"loudest complaints over a European democratic deficit may be based on idealisations of democracy in the nation-state†. Those who do not support the concept of a `democratic deficit` argue that â€Å"the preoccupation with the concept of democratic deficit is limiting and does little to improve our understanding of the role of the European Parliament†[16]. Finally, Majone argu es that the EU is a â€Å"regulatory state-a state which despite its democratic deficit can be accountable†[17]. Having considered the arguments it seems clear that perhaps one of the primary reasons for the belief that there exists a `democratic deficit` is that powers that were once controlled by national parliaments have now been transferred to the EU where they are subject to a lower degree of parliamentary participation[18]. Therefore it is argued that the `democratic deficit` does exist, but only in so far as it does not match political ideologies and does not mirror the political system of other member states. It is arguable that deficit does not in fact exist and that the EU system is simply different to member states political systems. Even if it could be concluded that a `democratic deficit` did exist how to correct this deficit is problematic in itself. Some argue that a democratic model similar to that of the state should be developed whereas others argue that democracy can only be achieved through national democracies.[19] One certainty is that it is an argument that will not be se ttled in the near future and it is doubtful that the constitution will resolve the problem to the satisfaction of all member states. Bibliography Cases EP v Council (C-65/91) Parliament v Council (C-392/95) Roquette Freres SA v Commission (Case 20/88) [1989] ECR 1553 Treaties Maastricht Treaty 1997 Nice Treaty Treaty of Amsterdam 1997 Journal Articles Barnard C, Dashwood A, (2006) â€Å"The EU Constitution – Dealing with the Deficit†, 156 New Law Journal 173 Bermann G, Monet J Gelhorn W, (2005) â€Å"Executive Power in the New European Constitution†, International Journal of constitutional Law 3.2 (440) Maduro M, (2005) â€Å"The Importance of Being Called a Constitution: Constitutional Authority and the Authority of Constitutionalism†, International Journal of Constitutional Law 3.2 (332) Majone G, (1998) â€Å"Europes Democratic Deficit: The Question of Standards†4 European Law Journal 5 Weiler J, (2005) â€Å"On the Power of the Word: Europe’s Constitutional Iconography†, International Journal of Constitutional Law 3.2 (173) Books Craig P De Bà ºrca G, (2003)†EU Law, Text, Cases and Materials, Third Edition, Oxford University Press Fairhurst J , (2004) â€Å"Law of the European Union†, Fifth Edition, Pearson Longman Harlow C, (2002) â€Å"Accountability in The European Union†, Oxford University Press, Oxford Hartley T, (2003) â€Å"The Foundations of European Community Law†, Fifth Edition, Oxford University Press Horspool M Humphreys M, (2006) â€Å"European Union Law†, Oxford University Press Lenaerts K Van Nuffel P,(2005)†Constitutional Law of the European Union†, Second Edition, Sweet and Maxwell Steiner J Woods L, (2003) â€Å"Textbook on EC Law†, Eighth Edition, Oxford University Press Weatherill S, (2005) â€Å"Cases and Materials on EU Law†, Seventh Edition, Oxford University Press Weiler J Winds M (eds) (2003) â€Å"European Constitutionalism Beyond the State†, Cambridge University Press Websites http://european-convention.eu.int/ accessed on 21.10.2006 1 Footnotes [1] See for example the comments of Weiler J, (2005) â€Å"On the Power of the Word: Europe’s Constitutional Iconography†, International Journal of Constitutional Law 3.2 (173) [2] See for example the comments of Dehousse R in Weiler J Winds M (eds) (2003) â€Å"European Constitutionalism Beyond the State†, Cambridge University Press [3] See for example Majone G, (1998) â€Å"Europes Democratic Deficit: The Question of Standards†4 European Law Journal 5 [4] Weiler J, (2005) â€Å"On the Power of the Word: Europe’s Constitutional Iconography†, International Journal of Constitutional Law 3.2 (173) [5] Bermann G, Monet J Gelhorn W, (2005) â€Å"Executive Power in the New European Constitution†, International Journal of constitutional Law 3.2 (440) [6] 17 [7] old Arts 54 or 56 [8] (Case 20/88) [1989] ECR 1553 [9] Although consider EP v Council (C-65/91) and Parliament v Council (C-392/95) where the Court annulled Regulations which the Council had amended without further Consultation to the European Parliament. [10]Lenaerts K Van Nuffel P,(2005)†Constitutional Law of the European Union†, Second Edition, Sweet and Maxwell at page [11] http://european-convention.eu.int/ accessed on 21.10.2006 [12] For further discussion see Barnard C, Dashwood A , (2006) â€Å"The EU Constitution – Dealing with the Deficit†, 156 New Law Journal 173 [13] Steiner J Woods L, (2003) â€Å"Textbook on EC Law†, Eighth Edition, Oxford University Press at page 25 [14]Weiler J, (2005) â€Å"On the Power of the Word: Europe’s Constitutional Iconography†, International Journal of Constitutional Law 3.2 (173) [15]Dehousse R in Weiler J Winds M (eds) (2003) â€Å"European Constitutionalism Beyond the State†, Cambridge University Press – Chapter 6 Page 135 [16] Harlow C, (2002) â€Å"Accountability in The European Union†, Oxford University Press, Oxford See Chapter 1 generally [17] Majone G, (1998) â€Å"Europes Democratic Deficit: The Question of Standards†4 European Law Journal 5 [18] Maduro M, (2005) â€Å"The Importance of Being Called a Constitution: Constitutional Authority and the Authority of Constitutionalism†, International Journal of Constitutional Law 3.2 (332) [19] Maduro M, (2005) â€Å"The Importance of Being Called a Constitution: Constitutional Authority and the Authority of Constitutionalism†, International Journal of Constitutional Law 3.2 (332)

Mao Zedong :: essays research papers

Mao Zedong or Mao Tse-tung Pronounced As: mou dzu-doong , 1893-1976, founder of the People's Republic of China. One of the most prominent Communist theoreticians, Mao's ideas on revolutionary struggle and guerrilla warfare were extremely influential, especially among Third World revolutionaries. Of Hunanese peasant stock, Mao was trained in Chinese classics and later received a modern education. As a young man he observed oppressive social conditions, becoming one of the original members of the Chinese Communist party. He organized (1920s) Kuomintang-sponsored peasant and industrial unions and directed (1926) the Kuomintang's Peasant Movement Training Institute. After the Kuomintang-Communist split (1927), Mao led the disastrous "Autumn Harvest Uprising in Hunan, leading to his ouster from the central committee of the party. From 1928 until 1931 Mao, with Zhu De and others, established rural soviets in the hinterlands, and built the Red Army. In 1931 he was elected chairman of the newly established Soviet Republic of China, based in Jiangxi province. After withstanding five encirclement campaigns launched by Chiang Kai-shek, Mao led (1934-35) the Red Army on the long march (6,000 mi/9,656 km) from Jiangxi north to Yan'an in Shaanxi province, emerging as the most important Communist leader. During the Second Sino-Japanese War (1937-45) the Communists and the Kuomintang continued their civil war while both were battling the Japanese invaders. The civil war continued after war with Japan had ended, and in 1949, after the Communists had taken almost all of mainland China, Mao became chairman of the central government council of the newly established People's Republic of China; he was reelected to the post, the most powerful in China, in 1954. In an attempt to break with the Russian model of Communism and to imbue the Chinese people with renewed revolutionary vigor, Mao launched (1958) the Great Leap Forward. The program was a failure, 20 million people starved, and Mao withdrew temporarily from public view. The failure of this program also resulted in a break with the Soviet Union, which cut off aid. Mao accused Soviet leaders of betraying Marxism. In 1959 Liu Shaoqi, an opponent of the Great Leap Forward, replaced Mao as chairman of the central government council, but Mao retained his chairmanship of the Communist party politburo. A campaign to re-establish Mao's ideological line culminated in the Cultural Revolution (1966-76). Mass mobilization, begun and led by Mao and his wife, Jiang Qing, was directed against the party leadership. Liu and others were removed from power in 1968.

Unit 1 D2

Amy Holihan CACHE Level 3 Unit 1 D2 â€Å"Multi Agency working brings together practitioners from different sectors and professions to provide an integrated way of working to support children, young people and families. † (www. education. gov. uk 18. 10. 2021) Multi Agency Teams are made up of professionals who are brought into the childcare setting for a variety of different reasons.They ensure that all children, young people and families who need additional support have exactly the right professionals they need in order to support them. A Multi Agency Team could involve anyone who’s voluntary or job puts them in contact with children, young people or families. Other professionals who may work as part of a Multi-Agency Team are social workers, educational psychologists, health visitors and paediatric dieticians.They help children and young people who may be suffering from special needs, learning in difficulties or behavioural difficulties they assess these children and give them individual support and together with their families. The Multi Agency Team approach has many benefits such as there is better support for the parents and easier to meet every child and families individual needs and to address them more appropriately and children seeing professionals around then working together as a team.Communication between different services and confidentiality is crucial when working in a multi-agency team to ensure that all children and families get the support they need and their rights are never breached. â€Å"The CAF should be offered to children who have additional needs to those being met by universal services unless a child is presenting a need it is unlikely the CAF will be offered. The practitioner assesses needs by using the CAF. † (www. education. gov. uk 18. 10. 2012) The common Assessment Framework is to be used by all professionals who are in contact with children young people and their families.It is used to help practitioners i dentify a child’s need and offer them extra support before it reaches crisis point and to ensure important needs of children are not overlooked. Information is also shared between other practitioners so that parents only have to tell one professional information about their child. Parents also get to see the assessment information and get to voice their views and opinions with practitioners. Families play a big part when developing an action plan for meeting all children’s additional needs and consent must also be given by the parents.

Jeffersons Presidency Essays

Jeffersons Presidency Essays Jeffersons Presidency Paper Jeffersons Presidency Paper Behind the Scenes: Jeffersons Presidency The Jeffersonian Republicans are typically considered to be stringent constructionists.The Federalists usually were considered to favor the broad constructionism.This is often just a stereotype, especially when the presidencies of our great, but misleading, Presidents Jefferson and Madison. The Jeffersonian Republicans, to only a small extent, represented what the party truly stood for, and the Federalists also to a small margin swayed from their partys ideas. The Republicans often stood for the idea of a weaker central government, not giving too much power to one man.This principle was sometimes overlooked by Jefferson.;mine tells me that the civil powers alone have been given to the President of the U.S.; (DOC A).Another policy that the Republicans deeply believed in, but Jefferson did not follow in his presidency, was strict constructionism.;laws and institutions must go hand in hand with the progress of the human mindinstitutions must advance also and keep pace with the times.;(DOC G).Jefferson also was quite afraid of the Government and the constitution, which led to ;Jefferson;s Rebellion; (1800). The Federalists were known for their desire for an all powerful central government, but sometimes the party members did not believe in this type of government.;he will at any time be able to prove quite as clearly that congress has power to create a dictator.; (DOC D). Even at the Hartford Convention many Republican-resembling resolutions were accepted.;Congress shall not have power, without concurrence of two-thirds of both houses.;(DOC E).Madison also states, in his proposal for war, that the constitution was better due to its inflexibility. Also during the Hartford there were no propositions for a change in the Constitution which is not a good representative of Federalist ideals.

Democratic Caucus Process

Democratic Caucus Process Democratic Caucus ProcessA Democratic Caucus will be held for each of Presidential candidate nomination's 2,487 precincts. These caucuses will all be held on the same evening beginning at 7 p.m. Caucus attendees will register upon arriving at the caucus. A person may vote and/or run for delegate to the County Convention if they: are a resident of that particular precinct; are eligible to vote in the precinct; will be at least 18 years old on election day; supports the purposes of the Presidential candidate nomination Democratic Party; and are a registered Democrat.The caucus will be called to order at 7 p.m. The first order of business will be to elect a chairperson and secretary. Each caucus attendee will have the opportunity to sign nomination papers for various local, state and federal candidates. They may sign the nomination papers for only one candidate for each office. The caucus chair will call for discussion and voting on platform resolutions.A volunteer answers a question at Washington State...Resolutions that pass will be given to the Platform Committee member who will be elected later in the evening from that precinct.After the discussion and passage of resolutions but not before 7:30 p.m., the caucus may proceed to the election of delegates to the County Convention. The entire caucus shall elect from the delegates or alternates members of the County Platform Committee and Committee on Committees for the County Convention. Precinct Committee people will be elected to represent the Democrats of their precinct on the Democratic County Central Committee. There are generally two committee people elected at each precinct caucus. In the name of reform, in 1968, the nominating system was changed from a predominantly representative process in which delegates and party leaders had the final say in choosing the nominees, to a process based on the principle of...

Relationship between benefits sought and consumer profiles in Essay

Relationship between benefits sought and consumer profiles in different market segments - Essay Example in relation to its main competitors. The management decision problem for the research was finding of the relationship between benefit sought and consumer profiles in different market segments. The research question for the study was that how can Apple Inc. examine benefits sought and consumer portfolios to bring continuous improvement in market performance. The researcher collected the data in a proper format using questionnaires and analyzed it from all aspects. The researcher thoroughly researched the internal and external business environments’ factors of the selected company by visiting different people related to the company, as well as some customers. Along with that, the researcher also collected information about the company’s market performances and compared them with the performances of its competitors. The whole research took around two months, which included, visits to different people, collection of information, analysis of the collected information, and pr eparation of the report. 2. Background Research Apple Inc. is an American multinational firm, which deals with the manufacturing and selling of electronic products. Some of the main products, which Apple Inc. develops for its customers, include computer systems, laptops, iPhones, iPods, and IPads. The company’s headquarters are based in California. The company has employed over 60,000 employees all over the world. Apple Inc. tends to protect its market share by delivering high quality products to the customers. The company earned nearly 105 billion dollars in 2011 going ahead of its main competitors, which include Dell Inc. and Hewlett-Packard Company. The figure reveals its market share in the world of digital electronics. Apple’s successful marketing strategy has been the key to the achievement of competitive advantage for the company. Apple’s target market includes people who like to have a better user experience with the products and are willing to pay a bit more for quality. Apple’s target market also includes professionals, technology lovers, and businesspersons. This research paper would cover the ways benefits sought and consumer profiles can help Apple Inc. gain success in the world of digital electronics. The researcher would examine different internal and external business factors and their relationship with the performance of the company. There is not much research carried out in these areas in the past, which is the reason why I want to explore these areas. Moreover, there is also a need to find out the mechanism using which Apple Inc. can achieve a sustainable competitive advantage in the local and international markets. 2.1 Literature Review External and internal business environments play a vital role in improving performance of a company in the market. The main point of consideration for a company is the way it deals with both external and internal environments. External business factors include economic factors, te chnology factors, social and cultural factors, political and legal factors, and competition.1 â€Å"Consumer behavior is deeply influenced by cultural factors such as: buyer culture, subculture, and social class†.2 Some of the internal factors of a company’s business environment include employees, capital, cash flows, stability, and risk-taking.3 For any company, the main mission is to get competitive advantage in the market by achieving high graph of sales. Companies use an appropriate marketing mix to achieve this mission. â€Å"

Sodium Na+ channel Lab Report Example | Topics and Well Written Essays - 1250 words

Sodium Na+ Channel - Lab Report Example Patients with cardiac insufficiency receive drugs that affect the sodium pump in order to stabilize the heartbeat. Voltage-gated sodium channels. The family consists of at least 9 members and is largely responsible for action potential creation and propagation. The pore-forming alpha subunits are very large(up to 4,000 amino acids) and consist of four homologous repeat domains, comprising six transmembrane segments and transverse the cell membrane 24 times. They coassemble with a beta subunit that spans the membrane. Scorpion toxin has been used for classification of these channels. Diagram of a voltage-sensitive sodium channel ÃŽ ±-subunit. G - glycosylation, P - phosphorylation, S - ion selectivity, I - inactivation, positive (+) charges in S4 are important for transmembrane voltage sensing Frank H. Yu and William A. Catterall (2003) "Overview of the voltage-gated sodium channel family" in Genome Biol. 4(3): 207. ([http://www.pubmedcentral.gov/articlerender.fcgi?tool=pmcentrez&artid=153452 Full text online]). Class Ia agents depress phase 0 depolarization and reduce Vmax which prolongs the action potential duration by slowing conductance, these agents include quinidine, procainamide, and disopyramide and should be used in conjunction with an AV node blocking agent such as digoxin or a beta-blocker. Class Ib agents have the fast onset and offset kinetics and little or no effect at slower heartbeats. These include lidocaine, mexiletine, tocainide, and phenytoin. Class Ic agents markedly depress the phase 0 depolarization. They are indicated for life-threatening ventricular tachycardia or ventricular fibrillation and for the treatment of atrial fibrillation. They are potentially pro-arrhythmic, especially in settings of structural heart disease, as in post-myocardial infarction and contraindicated in such instances.  

Features of Service Operations Management Essay

Features of Service Operations Management - Essay Example Businesses can opt to stay in current markets, move on to new domestic markets or venture out to new foreign markets. Depending upon the markets and strategic tie-ups, the enterprises then have to decide whether to continue with existing products or develop new ones. Organizations prepare strategies for long term survival and consistent growth. Operational management encompasses the contribution of all concerned stakeholders in order to achieve the objectives. Now organizations are supposed to have multiple objectives, monetary as well as non-monetary. They are supposed to have flexibility to meet changing external and internal demands. This paper is an effort to study the role of operational management, how the operational strategies keep changing as the organisation grows and how operational management strategies can addresses the speed to market of new products and services and the responsiveness to the demands of customers. The operations system of an organisation is essentially the part that produces the organisations' products. In some organisations the product happen to be physical goods (like TV refrigerator, soft-drinks etc), while in others it is service (insurance, health care, travel, tourism, hotel etc.). The products and services belong to various categories and fields, but all such diverse organisations have one thing in common within their operations systems, that is, the conversion process (Everett E Adam et al, 1995). There are some inputs into the process and after the conversion process, there are some outputs. The quality of these outputs depends upon the how the organisation manages its operations. Traditionally, a conversion process that includes manufacturing (or production) yields a tangible output, while a conversion process that includes service yields an intangible output. But in today's business there is no such dividing line, because the horizon of 'services' has been widened. At times, both of them are interdependent and appear to be overlapping in nature. Manufacturing organisation requires the services like transportation, communication, promotion etc. to procure the supply of materials, manager the supply and distribution channels, be in touch with the customers and suppliers, plan marketing communication strategies, manage the financial accounts of the company etc. Similarly many services organisations depend upon the manufacturing sector for the business. Services too are undergoing a transformation from the traditional concept of a service transaction to one of an experience (A. Fitzsimmons, Mona J. Fitzsimmons, 2005). For the operations management the general goal is to create some kind of value-added product or service, so that the outputs are worth more to consumers than just the sum of the individual inputs. Services oriented businesses now try to do the value addition by way of providing a valuable experience while dealing with them. For exam ple the retail showrooms like Tesco, Asda, Woolworth, Wal-Mart etc. all take pride in the fact that they provide their customers a big operating space, whole range of products and a wonderful shopping experience. From a humble beginning these stores have grown up owing to sound strategic moves and operational management. It was in the year 1919 that Jack Cohen founded Tesco, when he began to sell surplus groceries from a stall in the East End of London (Tesco, 2006). In those days his

The AG Corps Force Development Update Essay Example for Free

The AG Corps Force Development Update Essay The US Army will undergo massive transformation in terms of modular structure of the war battalion units and the brigade; the Army transformation involves radical augmentation from its Cold War Division (15,000 soldiers) to the Brigade Combat Teams ( 4,000) soldiers and modular multifunctional Support Brigades and sectioning of the fixed headquarters to head Corps/Division and supporting Theater. Such changes will ensure continuity and adherence to the tenets of versatility, flexibility and scalability across the Army as adaptive tactics to the changes in military strategic environment correlated to the current Global War on terrorism, insurgencies in Iraq and adjustment on human resource department (Gallasie, 2008). The introduction of a new tactical transformation in the HR divisiona sophisticated and advance Brigade and Battalion sectionprovides an efficient operations and manning system under Army HRC. In a holistic view, the former organizationsPERSCOM, Personnel Services Battalion and Personnel Detachmentswill be restructured to new unitsthe Human Resource Support Center (HRSC), the Reception, Replacement, Return to Duty, Rest and Recuperation and Redeployment (R5) Team, Platoon and Company Plans and Operations Team, the Casualty Platoon, the Postal Platoon and the Company Plans and Operations Team, the Human Resource (HR) Company Headquarters, the Theater Opening R5 Team, the Military Mail Terminal (MMT) Team, and the discrete BCT/BDE and BN S1 sections (Gallasie 2008). Joint forces between Active Units S1 Section and Army HRC, mandated by Personnel Services Delivery Redesign (PSDR), will organize the existing manning system and personnel management which will include the following plan of action: (1) document the entire S1 section into a single discrete paragraph within all Brigade, HHC MTOE, and recoding Battalion S1 positions as 42-B; (2) new organization previously mentioned above will perform Theater level HR support to the modular Forces; and (3) implementation in the four phases will commenced at the end of FY08 (Gallasie, 2008). The HRSC supports the theater with HR support as directed by the theater and provides oversight of all casualties reporting within the theater of operations and provides technical support to the Postal, R5 and Casualty units as well as providing personnel guidance to G1s and S1s as needed. When requested by the theater commander based on METTTC requirements, the HRSC may deploy to the theater of operations depending upon the population supported. The HRSC support postal, R5, and personnel information flow but does play a direct role in the execution of functions unless otherwise directed by the theater G1. The Casualty Operation Division performs the theater casualty reporting mission, collecting all the casualty reports for the theater and sending to HRC. The HRSC receives technical guidance from HRC and operating guidance from the theater G1. The HRSC is designed with two deployable teams in each division so that the teams representing each function are available to augment other theater-level staff (Gallasie, 2008). The sophistication of the Modular Joint Expeditionary Army provides organization, manning system, equipment, and training to the former battalion organization of the US Army. It is noted that Human Resources Redesign did not actually allocate it’s system of command and troops but rather it arranged it in a manner that it encourages specificity in terms of duties and military work within each newly formed military units. Additionally, military hierarchy was more pronounced which lends continuity to the entire military force. According to Gallasie (2008) such ‘transformation’ will make the US Army ‘more strategically responsive, deployable, agile, versatile, lethal, survivable, and sustainable across the full spectrum of military operations’. He also added that the modularity will provide capabilities to the BCD/BDE Commanders to execute essential personnel services and strength management with organic assets while redesigning and improving theater-level support for postal, R5 and casualty support to the Modular Forces. The structure of the latter create an efficient network connectivity for the tailoring of minimal force structure which will have its advantages in terms of geographic dispersion of combat power along different points of terrorist zones. The concept of the Modular Forces is clearit aims to establish visibility and connectivity between its commands and the component troops. Pilot testing at Fort Campbell revealed some of the several ‘shortfalls’ to the changesadditional workload for the civilians, joint and multinational forces, emergency leave, RR return to duty, reception and other associated problems on replacement, accounting and integration (in AG Corps FDU 05-2 Human Resource Transformation Concept Paper). As Gallasie points out in the article The AG Force Development Update, the personnel transformation is not for changed alone but is a regiment adaptation to the concurrent needs of reducing terrorist acts. While it is true that such sophistication may provide for a more efficient and visible manning system especially during deployment in different geographical locations in terrorism hotspots, a bigger question that we had to acknowledge is how the US Army will deliver the radical changes to the military troops and the time and cost efficiency involve in the HR changes. Will the AG Force Development sustain its objective or will the change give a ruckus to the army administration which will aggravate the problem? Note that terrorism is an ongoing problem and such resolution in the midst of crisis can create potential confusion to the overall administration and likewise its components. This is not to say that the new concept on Personnel transformation is a bad idea. Moreover, the timing for the execution of the concept and its’ immediacy may not be fitting for the current global crisis. Before execution there should be a review on the personnel impact and how the military administration address the problems and the pitfalls associated with such changes. Additionally, there should also be a review on the military technologies and the weaponry involved if such transformation where to take place. Also, ‘support’ extended should be analyzed not only on the basis of HRSC support but other issues as well such as pay and just compensation for services rendered and compensatory damages in case of accidents. Other important points to consider is how the regiment addresses the health and psychological problems associated during deployment to terrorist hotspots. The AG Corps Force Development is far from perfect but given the right adjustment and resolving the loopholes it may provide for a good change in the US Army. Reference Gallasie, D. The AG Corps Force Development Update. The Journal of the Adjutant General Corps Regimental Association, Winter 2005-2006, 23-24.

The City Of La-la-land Essay example -- Los Angeles, California

The old building. Created out of wood, bricks and stone. Remembers the forest that became a field that became a city. Remembers every moment, every story, that it was told. Listen to the old building. Listen to the tales, that are recorded in the walls. To the stories trapped in the bricks. It has much to say. Much to show. Los Angeles: the city of illusions,fakes, fantasies, and dreamers. The building in Los Angeles resemble the different ethnic people who live in this strange city, they are Unique and Imaginative. Much of the buildings located in Los Angeles are constructed to look contemporary, bizarre, and/or shaped to resemble something entirely different, for example a cupcake. The buildings, like some of the people who inhabit the city of Los Angeles, are there to entertain the audience. Each unique building represents bits and pieces of what Los Angeles is. However, which one reveals what Los Angeles is known for? What represents the immense amount of culture, the beautiful (fake) people, the expensive taste, and the eccentric architecture. Which building shows a city constructed out of people’s dreams. The Fowler Museum, Griffith Observatory, The Staples Center, Bradbury Building, Stahl House, and Grauman’s Chinese Theater; all capture the image that Los Angeles shows. Hundreds of thousands of Hollywood's most famous celebrities have graced the halls of the Chinese Theatre, at movie premieres and ceremonies. In the Book Hollywood Cinema written by Richard Maltby, he saysâ€Å"it was once stated ‘To visit Los Angeles and not see the Chinese Theater is like visiting China and not seeing the Great Wall’ [Grauman’s] Chinese Theater has been a part of Los Angeles history for over seventy five years†. The Chinese Theater, in Holl... ...From the movies that are shown, to famous cemented handprints of celebrities, to the building itself, shows how this city has been constructed out of dreams, illusion, and fantasy. The pictures, movies and celebrities-that were produced by the media, and shown in the Grauman’s Chinese Theater- made people start thinking,acting and looking a different way. The media drilled into the populations mind that the civilians of Los Angeles should be like the people the had created in their work. The media created the perfect guideline of what every person in this city should have, should look, and act like, creating the beautiful fake people we have today. The Grauman’ Chinese Theater best captures Los Angeles. It Shows exactly what the city and the people of Los Angeles is, a perfect movie. â€Å"La-la-land: A place or state that is out of touch with reality.† (dictionary.com)

Essay example --

Gender: Women and Men in Society between Hinduism and Islam A gender role can be defined as a set of social and behavioral norms that are generally considered appropriate for either a man or a woman in a social or interpersonal relationship. There are differences of opinion as to which observed differences in behavior and personality between genders are entirely due to innate personality of the person and which are due to cultural or maybe even social factors, and the product of socialization, or to what extent gender differences are due to biological and physiological differences. I believe there are more differences between gender women and men in society between Hinduism and Islam. The reason I believe there are more differences it going into more concrete details for Hinduism roles than the Islamic roles for men and women in society. Society in Hinduism follow the law of Karma. I believe in karma and that if you do something wrong it’s going to come back and you will have something worse happen to you. Muhammad described the high status of mothers in both of the major hadith Collections (Bukhari and Muslim). One account is: "A man asked the Prophet: 'Whom should I honor most?' The Prophet replied: 'Your mother'. 'And who comes next?' asked the man. The Prophet replied: 'Your mother'. 'And who comes next?' asked the man. The Prophet replied: 'Your mother!’ 'And who comes next?' asked the man. The Prophet replied: 'Your father.' In the Islam religion, their primary role played by women are to be mothers, and mothers are considered the most important part of the family. A well- known hadith of the prophet says: "I asked the Prophet who has the greatest right over a man, and he said, 'His mother'". While a woman is consider... ...in the public sphere. Women must primarily fulfill marital and maternal responsibilities, whereas men are financial and administrative stewards of their families. Although the Qur'an views women and men to be equal in human dignity, this spiritual or ethical equality has not been reflected in most Muslim laws. For example, women do not have equal rights to make independent decisions about choice of (marriage) partner, getting a divorce and custody of their children In conclusion, I think the Hinduism let’s their women be more open to the culture. The Law of Manu made these Laws to keep social order in the society. People were divided in four casts based on the work they do. However everyone had a choice to choose his career (work). Hinduism follow the law of Karma because they also believe something bad could happen to them if they don’t follow of the law of Karma.

15 Basic Appeals

â€Å"Advertising: 15 Basic Appeals† by Jib Fowles (from â€Å"Mass Advertising As Social Forecast†) 1. Need for sex- surprisingly, Fowles found that only 2 percent of the television ads, he surveyed used this appeal. It may  be too blatant, he concluded, and often detracts from the product. 2. Need for affiliation- the largest number of ads use this approach: you are looking for friendship? Advertisers can also use this negatively, to make you worry that you'll lose friends if you don't use a certain product. 3. Need to nurture- every time you see a puppy or a kitten or a child, the appeal is to your paternal or maternal instincts. . Need for guidance- a father or mother figure can appeal to your desire for someone to care for you, s you won't have to worry. Betty Crocker is a good example. 5. Need to aggress- we all have had a desire to get even, and some ads give you this satisfaction. 6. Need to achieve- the ability to accomplish something difficult and succeed id entifies the product with winning. Sports figures as spokespersons project this image. 7. Need to dominate- the power we lack is what we can look for in a commercial â€Å"master the possibilities. † 8. Need for prominence- we want to be admired and respected; to have high social status.Tasteful china and classic diamonds offer this potential. 9. Need for attention- we want people to notice us; we want to be looked at. Cosmetics are a natural for this approach. 10. Need for autonomy- within a crowded environment, we want to be singled out, to be a â€Å"breed apart. † This can also be used negatively: you may be left out if you don't use a particular product. 11. Need to escape- flight is very appealing; you can imagine adventures you cannot have; the idea of escape is pleasurable. 12. Need to feel safe- to be free from threats, to be secure is the appeal of many insurance and bank ads. 3. Need for aesthetic sensations-beauty attracts us, and classic art or dance makes us feel creative, enhanced. 14. Need to satisfy curiosity-facts support our belief that information is quantifiable and numbers and diagrams make our choices seem scientific. 15. Psychological needs- Fowles defines sex (item no. 1) as a biological need, and so he classifies our need to sleep, eat, and drink in this category. Advertisers for juicy pizza are especially appealing late at night. Source: Media Impact Introduction to Mass Media (4th Ed) Author: Shirley Biagi,   Wadsworth